Highlighting the safety features and technology of a smart kitchen.

With the USP of their kitchen appliances in mind, I created an Instagram video with a story line to show case how seamless their technology is and the functions available to keep one’s kitchen safe from a fire hazard.

I made sure to expand more information and call out my target audience such as new home owners or those who would like to install this appliance for elderly parents who may be forgetful to turn off their stove.